Although the residents of Donegal may have a reputation for being traditional and conservative, ladies here have most definitely been quick to embrace this summer’s hottest craze.
Yes, it’s true. The Donegal Democrat can confirm that copies of the ‘Fifty Shades of Grey’ trilogy have been flying off the shelves here quicker than you can unlace a bodice.
Booksellers from right across the county confirm that, once word started to spread about the steamy book, never mind its two even steamier sequels, demand quickly became...well, insatiable.
A sales assistant at Eason’s in Letterkenny said yesterday: “Demand has been very high. Like most other shops, we ran out of copies and couldn’t get any more for a while. I think all three books went out of print at one stage. We had a list of about 100 customers waiting on it, but once we were able to get re-stocked, it’s been fine. There’s still a strong demand for it.
“We have the books on a three for two offer, so a lot of people are buying the whole trilogy at the one time. And there are a lot of copycat books coming out now too that seem to be doing well. People are looking for those as well.”
Rosaleen O’Rourke of The Four Masters Bookshop in Donegal town added: “Sales of the whole trilogy have been very good here. We anticipated the level of interest and so had pre-ordered a good quantity. One day we were sold out but that was the only day. People are still looking for it but the demand doesn’t seem to be just as strong as when it first came out. The first few weeks were huge but it’s settled down a bit now. The majority of people are coming back to buy the second and third books as well.”
PJ Sweeney of Books and Charts in Dungloe admits, with a bit of chagrin, that they were a bit late to get in on the act.
He said: “We only got our hands on the book last week, after much searching for it. There was a huge amount of interest in it, and everyone seems to be very curious about it.
“Definitely, the amount of people that were looking for it in advance of us having it was phenomenal. I suppose it wasn’t that surprising, given the amount of media coverage it got.
“I haven’t had a lot of feedback yet. We haven’t had it long enough and I’m not sure the ladies would be tellling me their views anyway.”