NORIBIC through the iFactory Programme, (a project part-financed by the European Union’s European Regional Development Fund through the INTERREG IVA Cross Border Programme) hosted a successful iLearning event in Letterkenny today.
Attended by over 60 cross border businesses this unique event provided delegates with the opportunity to hear from “the man who recaptured the true mission of LEGO”, Christian Majgaard former global top executive at LEGO, responsible for world -wide branding, marketing and business innovation.
Christian provided the audience with clear and compelling examples on how clever product design and smart product development processes can be major contributors to success in any size of business. His straight forward examples were based on his 25 years with LEGO.
Also, businesses received practical advice on the product development process from Californian company Leardon Solutions who provided their expertise & tips on Entrepreneurial Product Development with limited resources. A range of product development support companies attended the expo element of the seminar giving one to one advice, exhibitors included Enterprise Ireland, Donegal County Eneterprise Board, WESTBIC and manymore. For further information contact go www.noribic.com/ifactory