Bord Iascaigh Mhara and Donegal County Enterprise Board have introduced a new training and mentoring course for seafood businesses.
Thirteen companies are taking part in the ‘Developing a Seafood Business’ course, which began last month and continues until October. The programme aims to support seafood businesses in effectively identifying, promoting, implementing, and innovating within both their day to day business activities and the development of future strategies.
Dr Michael Gallagher of BIM told the Democrat/People’s Press that “the opportunities are there for businesses”.
He said: “Ireland’s reputation as a ‘clean, green’ producer is quite strong and we also have a reputation for working to very high standards.
“But many plants are operating at well below capacity. That down time is costing them money and can be the difference between keeping someone on and having to let them go.
“This course aims to help businesses realise their potential in seafood processing. You have to remember that most businesses here are used to just bringing the fish in and shipping it on again in big blocks of ice. Moving into processing, adding value to the product, has great potential but there’s a lot involved.
“There are skills to be learned, not just in things like strategic planning, branding, developing new products, and marketing, but in other critical areas such as obtaining the highest quality awards and learning to negotiate with retailers, who are notoriously demanding customers.”